Cred, a digital community of creditworthy individuals, merchants, and institutions, on Wednesday announced that it has become the official partner of the Indian Premier League (IPL) 2020.
The three-year deal between the company and the Board of Control for Cricket in India (BCCI) will begin with the latest season of IPL on 19 September in the UAE.
Brijesh Patel, chairman, IPL, said, IPL is one of the top sporting events not just in India, but the world, and we are delighted to have a brand as unique and innovative as Cred partner us. I am sure more people across the country will be taken notice of them as we embark on this exciting journey.
The company will start a variety of offers during the tournament. Everyone who pays their credit cards bills through Cred during Power Play overs during IPL matches will win assured cashback with one person standing a chance of winning 100% cashback on their credit card bill payment.